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Category: Selling Tools

Facebook Launches New Feature for Retail Advertisers

March 19, 2018 Ina Steiner
Facebook

Facebook launched three retail solutions on Monday, including one impacting the advertising program known as Facebook Dynamic Ads, which help merchants reach shoppers by automatically promoting products to people who have expressed interest on their website, app or elsewhere on Read more

News, Selling ToolsFacebook, Facebook ads, Facebook dynamic ads

Google Express Achieves Trifecta with New Shopping Actions

March 19, 2018 Ina Steiner
Google Express Walmart partnership

Google launched a new service called Shopping Actions that offers shoppers a universal shopping cart with voice-shopping capabilities and provides fast and cheap delivery options through its existing Google Express program. Google has been trying to help retailers compete with Read more

News, Selling ToolsGoogle, Google Express, Google Shopping Actions

Keys to Reducing Amazon FBA Long Term Storage Fees

March 15, 2018 Ina Steiner
Fulfillment By Amazon FBA

A recent study highlighted how much sellers paid in Amazon FBA Long Term Storage fees, known as LTS fees, which Amazon assesses twice a year. Feedvisor found that clients it works with paid an average of $4,000 in such fees Read more

Marketplaces, News, Selling ToolsAmazon, Amazon FBA, Amazon FBA LTS fees, Feedvisor, Victor Rosenman

Avalara Helps Amazon FBA Sellers Cope with State Sales Taxes

March 13, 2018 Ina Steiner
Avalara

As states employ new strategies to get out-of-state merchants to collect sales tax for their residents, Avalara has launched a new report to help Amazon FBA sellers. The report provides monthly updates and a more accurate view of fulfillment activities, Read more

News, Selling Tools, Tax and Legal IssuesAmazon, Amazon FBA, Avalara, online sales tax

Second Generation Entrepreneur Takes Pillow Business Online

March 10, 2018March 10, 2018 Ina Steiner
CNH Pillow

Amanda Horner took over the family business in 2014 and has grown sales by exploiting online channels. But this is no ordinary business. Her father, Dr. Cannon, invented a pillow to give his dermatology patients relief from a condition called Read more

Marketplaces, News, Selling ToolsAmanda Horner, Amazon, BigCommerce, CNH Pillow, eBay, EBU, EBU 412, Product reviews, Returns

‘Extreme’ Drop Shipping Offers Some Marketing Lessons

March 10, 2018March 10, 2018 Ina Steiner
Marketing

There’s no shortage of marketing gurus promising to show you how to make instant cash with no investment. But when the Atlantic wrote about one such video called the 7-day Shopify Challenge, we took notice. Drop shipping is a legitimate Read more

News, Selling ToolsDrop shipping, EBU, EBU 412, Marketing, The Atlantic

ShippingEasy Helps Mason Bottle Entrepreneur Deliver Efficiency

March 10, 2018March 12, 2018 David A Utter
Mason Bottle

What do you do if you can’t find a product you like on the market? If you’re an entrepreneur, you create your own – and you turn to vendors for help to grow your business. Laura Belmar was a new Read more

News, Selling ToolsEBU, EBU 412, Laura Belmar, Mason Bottle, Rob Zaleski, ShippingEasy

ShippingEasy Launches New Amazon Seller Suite

March 8, 2018 Ina Steiner
ShippingEasy logo

ShippingEasy launched a new tool called the Amazon Seller Suite. ShippingEasy provides services for online sellers that help them manage inventory, shipping, and customer marketing and integrates with marketplaces and platforms including eBay, Etsy, Walmart, Shopify, Magento, WooCommerce. The new Read more

News, Selling ToolsAmazon seller tools, ShippingEasy

Amazon Invests in Tools for Advertisers, a Growing Source of Revenue

February 21, 2018 Ina Steiner
Amazon

Amazon announced new tools to help advertisers manage their daily budgets for Sponsored Product campaigns. The new notifications and tailored recommendations are designed to keep merchants’ ad campaigns live throughout the day. Advertising is a growing source of revenue for Read more

Marketplaces, News, Selling ToolsAmazon, Amazon Advertising, Amazon sponsored products

Amazon First-Party Sellers Hold Edge in Sponsored Product Ads

February 20, 2018 David A Utter
Amazon

Amazon’s “Buy Box” contains the Add To Cart button on a product’s page. Being the seller who is the focus of the Amazon Buy Box gives that seller an advantage in getting a sale. Winning that Buy Box requires much Read more

Marketplaces, News, Selling ToolsAmazon Advertising, Amazon sponsored products, Mark Ballard, Merkle

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