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  • 2022
  • November
  • Page 2

Month: November 2022

Walmart’s Answer to Amazon Vine Paid Product Reviews

November 26, 2022November 26, 2022 Ina Steiner
Walmart

Walmart recently told branded merchants who sell on its marketplace about a program that lets them pay for product reviews through Plum’s Field Agent program for $15 per review. In a recent post, Walmart explained: […]

Marketplaces, NewsAmazon, Field Agent, Paid product reviews, Plumshop, Walmart

What to Do When a Scammer Copies Your Online Store

November 26, 2022November 26, 2022 Ina Steiner
Scam

Sellers of all sizes deal with rivals copying their products and listings, but on Friday, a large merchant discovered someone had begun selling goods using his well-established store brand. Remarkably, credit card companies were processing […]

News, Security and Fraud Issuescopycat sites, Fraud, Michael Pezely, Signifyd

Common Google Shopping Feed Errors and Other SEO Tips

November 25, 2022November 25, 2022 Ina Steiner
Google

Sellers optimize listings for the marketplaces on which they sell. But since platforms also send feeds to Google Shopping automatically to help attract shoppers, it behooves sellers to give some thought to optimizing their marketplace […]

Marketplaces, NewsAmazon, Bonanza, eBay, Etsy, Google Shopping, search engine optimization, SEO

eBay Runs ‘Home of Small Business’ Marketing Campaign

November 23, 2022November 23, 2022 Ina Steiner
eBay

eBay’s new General Manager of the US Marketplace Adam Ireland announced eBay is running a campaign this season to celebrate sellers: “To further support your entrepreneurial creativity and drive, this season we’re running a seller-centric […]

3 CommentsMarketplaces, NewsAdam Ireland, eBay, eBay Home of Small Business campaign, eBay marketing

Mercari Launches Bundle Offers to Boost Order Size

November 22, 2022November 22, 2022 Ina Steiner
Mercari

Mercari launched a new feature this week called bundle offers. It pitched it as helpful for shoppers, but sellers will benefit as well. With bundle offers, buyers can send an offer on multiple items from […]

1 CommentMarketplaces, NewsMercari, Mercari bundle offers

eBay Holiday Marketing Puts New Twist on Old ‘Flash Sale’ Strategy

November 22, 2022November 22, 2022 Ina Steiner
eBay

eBay is putting a new twist on an old strategy this holiday-shopping season. It’s running flash sales where it subsidizes the discounts, as it did a few years ago, but this month’s promotions are much […]

Marketplaces, NewseBay, eBay coupon promotion, eBay Flash Sale, eBay holiday marketing 2022

What’s Behind eBay’s Strategy of Targeting Enthusiast Buyers?

November 22, 2022November 22, 2022 Ina Steiner
eBay

eBay executives have talked a lot about its strategy of targeting “high-value” and “enthusiast” buyers, but what does that mean exactly? eBay’s Chief Business and Strategy Officer Stefanie Jay explained what the latter term meant […]

4 CommentsMarketplaces, NewseBay, eBay enthusiast buyers, eBay Open 2022, Stefanie Jay

Amazon Runs Unique Black Friday Promo to Spotlight Small Businesses

November 22, 2022November 22, 2022 Ina Steiner
Amazon

Amazon is running a promotion to show how it supports small businesses on its platform in the UK. The “Small Business, Big Experiences” campaign offers customers the opportunity to purchase unique experiences for the price […]

Marketplaces, NewsAmazon, Amazon Small Business badge, Amazon UK

Shopping Secondhand Gets Its Own Cyber Holiday Date

November 19, 2022November 19, 2022 Ina Steiner
Poshmark

Did you know that 92% of people are open to receiving a secondhand gift but only one-third are actually gifting secondhand? That’s according to shopping platform Poshmark. It’s launching a new campaign to designate the […]

Marketplaces, NewseBay, Poshmark, Refurbs, Secondhand shopping, Secondhand Sunday

Pitney Bowes Announces 6.5 Percent Rate Hike in 2023

November 19, 2022November 19, 2022 Ina Steiner
Pitney Bowes

Pitney Bowes announced new fees for ecommerce services. Beginning January 1, 2023, rates will rise by 6.5%. The 6.5% general rate increase applies to the following services: The company said it has maintained competitive prices […]

News, ShippingPitney Bowes, Shipping costs

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