eBay’s new General Manager of the US Marketplace Adam Ireland announced eBay is running a campaign this season to celebrate sellers:
“To further support your entrepreneurial creativity and drive, this season we’re running a seller-centric campaign entitled “Home of Small Business. Always.” to make it clear that every day is a celebration of sellers and small business on eBay. Across social media channels and on the site we’re rolling out a steady drumbeat of unique and inspirational seller stories designed to drive attention to your incredible inventory and accomplishments. We’ve curated them all in one place—I hope you’ll visit ebay.com/always and check it out!”
Ireland also published a list of the “most wanted gifts” in a day-before-Thanksgiving post, calling it a curated look at the trend-setting, sought-after and memorable selection that sellers are providing to eBay’s millions of shoppers this holiday season.
In a list of the top most-wanted gifts under $50, eBay included a coffeemaker, a Magic Johnson figurine, and Pokemon trading cards.
Other categories of “most wanted gifts” eBay shared included:
- gifts under $100
- gifts under $500
- gifts under $2,000
- “gamer” gifts
- “trendsetter” gifts
- “recess ready” gifts
- “as seen on TV” gifts
- “pop culture fanatic” gifts
- refurbished gifts
- “jet setter” gifts
- “WFH pro” gifts (work from home)
- gizmos & gadgets
- vintage fashion
- “motorhead” gifts
“Maybe you’ll find your own inspiration and ideas for listings and giftings,” Ireland wrote in Wednesday’s post.
3 thoughts on “eBay Runs ‘Home of Small Business’ Marketing Campaign”
Perhaps I slept through the change but eBay didn’t ever promote itself as a ‘business’ portal.
21 October 2022
As I step into this role, I promise that I – and all of eBay – will remain laser-focused on listening to you, responding to your needs, and championing the growth of your businesses.
START BY; hiring competent: Code Writers “IE” Stop plagiarizing code !
START BY; FIXING “STUFF” NOT MAKING IT WORSE !
START BY; hiring competent C.S. !
What a dope
Adam Ireland announced eBay is running a campaign this season to celebrate sellers – to quote Solieri in Amadeus … “oh really” ?
“Home of Small Business. Always.” – unless you sell refurbs – oh so sorry – thats not allowed. Unless you try to use Global Shipping with a good portion of the brands out there “even though the US isnt party to that agreement and by law its allowed – oh so sorry”
Shall we go on?
handbags – thats part of YOUR game – and I for one wont support it
watches – thats part of YOUR game – and I for one wont support it
collectibles – you HOPE sellers “GET YOU” into that game since Amazon dropped it
jewelry – thats part of YOUR game – and I for one wont support it
sneakers – thats part of YOUR game – and I for one wont support it
“as seen on TV” gifts – are you really that desperate? Who are you Ron Popeil ?
refurbished gifts – sorry – if we cant sell it – we wont buy it
Im turning back over for another hr of sleep – if the doofus says anything even remotely important – plz let me know. ty.
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