Ecommerce Industry News
Bonanza, which launched as an alternative to eBay in 2008, has a new owner. Quincy Faison acquired the online marketplace from Bonanza’s parent company, Alloy.dev. Bill Harding launched “Bonanzle” in 2008 and, 2 years later, […]
Sellers optimize listings for the marketplaces on which they sell. But since platforms also send feeds to Google Shopping automatically to help attract shoppers, it behooves sellers to give some thought to optimizing their marketplace […]
Bonanza is adding a new 25-cent transaction fee for all sales at the end of August. Sellers can continue to post items to Bonanza for free – the new transaction fee will be assessed on […]
Bonanza is celebrating its longevity with a sale on membership subscriptions. The online marketplace launched in 2008, attracting the attention of eBay sellers who were reeling from the changes the new CEO was implementing at […]
Bonanza is inviting sellers to participate in its spring sale. The online marketplace will promote the sale on social media, but it requires sellers to fund the discounts to buyers. All sellers can participate – […]
Bonanza created a panel of sellers last year to give its customers a chance to have a voice in the marketplace’s product roadmap and strategic planning, and this week it announced plans to form a […]
Online marketplace Bonanza said 40% of sellers who participated in the site’s recent Spring Community Sale received sales from buyers using the shared coupon code. Participating sellers added the special coupon code to their booths […]
Online marketplace Bonanza invited sellers to participate in its sitewide Spring Sale, which is powered by a special coupon code. The company explained: “Bonanza will be hosting another community-wide DIY sale this spring; from May […]
Bonanza is kicking off a social media marketing campaign on April 7th and invited users to help it amplify the message and drive traffic to the site. The online marketplace reminded sellers that when they […]
It’s hard to fault Bonanza’s Customer Service and Communication. This year’s 2nd place finisher won top honors in both categories and also won the award as Most Recommended. But Profitability has always weighed down the […]