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Tag: eBay marketing

eBay Runs ‘Home of Small Business’ Marketing Campaign

November 23, 2022November 23, 2022 Ina Steiner
eBay

eBay’s new General Manager of the US Marketplace Adam Ireland announced eBay is running a campaign this season to celebrate sellers: “To further support your entrepreneurial creativity and drive, this season we’re running a seller-centric […]

3 CommentsMarketplaces, NewsAdam Ireland, eBay, eBay Home of Small Business campaign, eBay marketing

eBay Releases 2nd ReOpen Trend Report

July 3, 2021July 3, 2021 Ina Steiner
eBay

eBay shoppers have turned from buying bread machines and bidets during the pandemic to purchasing pool floats and party essentials as restrictions lift, according to a new report from eBay. As it did in its […]

Marketplaces, NewseBay marketing, eBay sales trends, Jordan Sweetnam

eBay Refurb Registry a Great Idea, Except,…

June 9, 2021June 9, 2021 Ina Steiner
eBay

You’ve heard of gift registries, such as those for baby showers and weddings. Today eBay launched a registry for refurbished goods and is running a sweepstakes to help publicize the feature. The premise of eBay’s […]

2 CommentsMarketplaces, NewseBay marketing, eBay Refurb Registry, eBay refurbs

eBay Runs Holiday Sweepstakes for Buyers and Sellers

November 9, 2020November 9, 2020 Ina Steiner
eBay

eBay is running sweepstakes promotions for both buyers and sellers. The “Gift It With eBay” sweepstakes encourages buyers to respond to holiday-related posts on social media using the hashtags #ebaygifts and #sweepstakes. eBay will give […]

2 CommentsMarketplaces, NewseBay marketing, eBay sweepstakes, Holiday marketing

Sellers Invited to Use eBay Artwork on Social Channels

June 19, 2020 Ina Steiner
eBay

eBay commissioned an illustrator to create a digital background sellers can use on social media channels to show they’re “up and running” on eBay. You can view the illustration on eBay Seller Central social media […]

3 CommentsMarketplaces, NewseBay marketing, eBay social

eBay Declares June Selling and Traffic Month

June 4, 2020June 4, 2020 Ina Steiner
eBay

eBay declared June both “Traffic Month” and “Sell on eBay Month” in a bid to boost sales by current business sellers and to attract new sellers to the site. eBay kicked off a promotion that […]

2 CommentsMarketplaces, NewsAndrea Stairs, eBay, eBay marketing

eBay Publishes List of Top Toys, Digital Toy Book Coming Next Week

November 21, 2019November 21, 2019 Ina Steiner
eBay

Last week, eBay released a “Most Wanted” Holiday Guide with top-selling items across fashion, home, electronics, and entertainment. Today, it released a similar guide devoted to toys. And next week, eBay will release a “digital […]

Marketplaces, NewseBay, eBay marketing, eBay Toytopia

eBay Sponsors Shoppable Video Content from Verizon Media

November 19, 2019November 19, 2019 Ina Steiner
eBay

eBay is the first advertising partner to sponsor Verizon Media’s new Shoppable video format, integrating its selection of one-of-a-kind items and trending products from top brands into shoppable carousels beneath gift guide videos. Beginning today, […]

1 CommentMarketplaces, NewseBay marketing, Verizon, Video commerce

eBay Survey Part of Marketing Engagement Strategy

July 2, 2019July 2, 2019 Ina Steiner
eBay

eBay sent a survey to shoppers, but it appeared to be more of a marketing-engagement strategy than an actual attempt to gather and compile useful information for eBay decision-makers. The survey came in the same […]

1 CommentMarketplaces, NewseBay, eBay marketing, Jebbit

eBay Spurs Buyers with eBay Bucks Marketing Promotion

May 8, 2019May 8, 2019 Ina Steiner
eBay Bucks

To spur its best buyers in the final week before Mother’s Day, eBay is running an eBay Bucks Promotion. The sale kicked off on May 6 and ends today, May 8th and is by invitation […]

Marketplaces, NewseBay Bucks, eBay marketing

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