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Tag: Pinterest

Pinterest Makes It Easier for Sellers to Reach 400M Shoppers

May 10, 2022May 10, 2022 Ina Steiner
Pinterest

Pinterest is making it easier for sellers to reach shoppers through an API that was announced in April and is currently available only in beta. The company said this week it’s now opening the application […]

Leave a commentNews, Selling ToolsPinterest, Pinterest API for Shopping, Pinterest shopping

Pinterest Adds Shopping in the Metaverse

January 31, 2022 Ina Steiner
Pinterest

Pinterest announced a new shopping feature called “Try On for Home Décor.” Pinterest users can shop from numerous retailers using the feature’s augmented reality (AR) technology. “This latest AR technology from Pinterest enables Pinners to […]

1 CommentMarketplaces, NewsAugmented Reality, Pinterest, Pinterest Lens, Pinterest shopping

Pinterest Launches Shoppable Videos on Mobile App

November 1, 2021November 2, 2021 Ina Steiner
Pinterest

Pinterest launched a new feature on its mobile app called “Pinterest TV” where users can watch “live shopping experiences.” But it appears Pinterest TV is not about giving online sellers a platform for their goods, […]

Marketplaces, NewsPinterest, Pinterest ads, Pinterest shopping, Pinterest TV

Pinterest Expands Shopping Features, Verified Merchant Program

June 9, 2021June 9, 2021 Ina Steiner
Pinterest

One way for social networking sites to generate revenue is by adding online shopping features, and Pinterest is no exception to the rule. This week, it announced it was launching the Verified Merchant Program in […]

1 CommentMarketplaces, NewsPinterest, Pinterest shopping

Pinterest Makes It Easier to Shop from Image Search

June 2, 2020June 2, 2020 Ina Steiner
Pinterest

Pinterest launched a Shop tab on its Lens visual-search feature that makes it easier for users to purchase items from search results. Note that sellers who upload their catalogs to Pinterest can create regular Product […]

Marketplaces, NewsPinterest, Pinterest Lens, Visual search

Pinterest Launches Tools to Help Sellers Reach Shoppers

September 23, 2019September 23, 2019 Ina Steiner
Pinterest

Pinterest is launching new tools to help brands and retailers reach shoppers – and of course, the new tools help Pinterest generate additional ad revenue. “Businesses can seamlessly turn their product feed into inspiring, actionable […]

News, Selling ToolsPinterest, Pinterest ads

Pinterest Relies on Partners to Bring Shopping to Its Platform

June 18, 2019June 18, 2019 Ina Steiner
Pinterest

Pinterest is looking to third-parties to bring shopping experiences to its platform and rebranded its Pinterest Marketing Partners program the “Pinterest Partner” program. The goal is to make Pinterest more accessible to the third-party technology […]

Marketplaces, NewsPinterest

Marketing Bonanza: Facebook Attracts New Users, Pinterest Generates Sales

January 17, 2018January 17, 2018 Ina Steiner
Bonanza marketplace

eBay alternative Bonanza shared its marketing plans for early 2018 along with some interesting results from last year’s marketing that all sellers may find interesting. In a nutshell, Facebook attracts new users, while Pinterest generates […]

Marketplaces, NewsBonanza, Facebook, Marketing, Pinterest

Target Collaborates with Pinterest on Image Search

September 26, 2017 Ina Steiner
Target logo

Retail chain Target is licensing Pinterest’s camera image search tool, launched in beta in February, that lets shoppers use the camera in the app to discover similar items on its website. Target will use the […]

News, Trends and Shopping DataImage search, Pinterest, Target

Using Artificial Intelligence and Pinterest to Peg Shoppers’ Styles

July 19, 2017July 19, 2017 Ina Steiner
West Elm Pinterest Style Finder

Williams-Sonoma’s West Elm home-furnishings chain is using Artificial Intelligence to help define shoppers’ styles. Unlike other shopping tools that rely on a user’s buying or browsing history, West Elm uses image-recognition technology and AI with […]

News, Trends and Shopping DataArtificial intelligence, Pinterest, West Elm

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