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21 Apr, 2021
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Tag: Etsy Ads

Etsy Feature Makes Seller Ads More Effective

March 24, 2021March 24, 2021 Ina Steiner
Etsy

If you’ve ever searched an online marketplace, you can imagine how difficult it is to get a listing to the top of results, which often include thousands or tens of thousands of listings. Advertising is […]

3 CommentsMarketplaces, NewsEtsy, Etsy Ads

Etsy Adds Feature to Help Sellers Track Ad Performance

August 12, 2020August 12, 2020 Ina Steiner
Etsy

Etsy announced a new feature on Tuesday to help sellers track the performance of their Etsy Ads campaigns. Like other online marketplaces, Etsy is increasingly relying on seller ad fees for revenue growth. In Tuesday’s […]

2 CommentsMarketplaces, NewsEtsy, Etsy Ads

Etsy Enrolls All Sellers in Its New Offsite Ads Program

March 14, 2020March 14, 2020 Ina Steiner
Etsy

Sellers who pay to list on Etsy expect the marketplace to invest in marketing and advertising to attract shoppers. If it does a good job in bringing in buyers, Etsy is rewarded by receiving commission […]

5 CommentsMarketplaces, NewsEBU 436, Etsy, Etsy Ads, Etsy Offsite Ads

Shopify Targets Etsy Sellers: We Have Your Back

March 3, 2020March 3, 2020 Ina Steiner
Etsy

Ecommerce platform Shopify sent an email to Etsy sellers telling them, “we have your back,” an apparent reference to Etsy’s decision to force advertising fees on many sellers. Etsy made the good-news/bad-news announcement on Wednesday, […]

10 CommentsMarketplaces, NewsEtsy, Etsy Ads, Etsy Offsite Ads, Shopify

Etsy Improves Bulk Editing Capability of Etsy Ads Program

November 24, 2019November 24, 2019 Ina Steiner
Etsy

Etsy updated sellers on Friday about new capabilities of its Etsy Ads program that lets sellers advertise their listings across Etsy and Google Shopping. In the update, Etsy described the new features as follows: Bulk […]

2 CommentsMarketplaces, NewsEtsy Ads, Etsy promoted listings, Google Shopping

Etsy Delays Ad Filter Feature, Adds More Stats for Analysis

October 14, 2019October 14, 2019 Ina Steiner
Etsy

Etsy informed sellers it has delayed the introduction of a new feature for its seller-ad program that would give them the ability to filter their Etsy Ads advertised listings. “We are still working to make […]

2 CommentsMarketplaces, NewsEtsy, Etsy Ads

Etsy Adds New Features to Its Seller Ad Program

September 26, 2019September 26, 2019 Ina Steiner
Etsy

Etsy added new features to its seller ad program. The features appear to add some basic functionality for sellers who want to review their campaign performance or start and stop advertising on a listing level. […]

1 CommentMarketplaces, NewsEtsy, Etsy Ads

Etsy to Add New Features to Ad Program Next Week

September 20, 2019September 20, 2019 Ina Steiner
Etsy

Etsy will add some new features to the Etsy Ads program next week. According to the announcement: Rolling out next week: You’ll be able to filter between Active and Inactive listings in the listing selector. […]

5 CommentsMarketplaces, NewsEtsy, Etsy Ads

Etsy Adds Custom-Date Feature to Help Sellers Analyze Ad Performance

September 9, 2019September 9, 2019 Ina Steiner
Etsy

Etsy updated its newly launched advertising program to better help sellers analyze the performance of their ad campaigns. The new custom-date feature helps sellers isolate ad statistics beyond the “last 30 days” and “last 12 […]

1 CommentMarketplaces, NewsEtsy Ads

Etsy Helps Sellers Pay for Google Ads to Draw Traffic to Its Marketplace

August 27, 2019August 27, 2019 Ina Steiner
Etsy

Etsy launched a new platform to help sellers buy ads on Google to draw traffic to their listings on the Etsy marketplace. A spokesperson for the company told us, “Etsy Ads unifies the company’s existing […]

3 CommentsMarketplaces, NewsEtsy, Etsy Ads, Etsy promoted listings, Google Shopping


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