Ecommerce Industry News
If you’ve ever searched an online marketplace, you can imagine how difficult it is to get a listing to the top of results, which often include thousands or tens of thousands of listings. Advertising is […]
Etsy announced a new feature on Tuesday to help sellers track the performance of their Etsy Ads campaigns. Like other online marketplaces, Etsy is increasingly relying on seller ad fees for revenue growth. In Tuesday’s […]
Sellers who pay to list on Etsy expect the marketplace to invest in marketing and advertising to attract shoppers. If it does a good job in bringing in buyers, Etsy is rewarded by receiving commission […]
Ecommerce platform Shopify sent an email to Etsy sellers telling them, “we have your back,” an apparent reference to Etsy’s decision to force advertising fees on many sellers. Etsy made the good-news/bad-news announcement on Wednesday, […]
Etsy updated sellers on Friday about new capabilities of its Etsy Ads program that lets sellers advertise their listings across Etsy and Google Shopping. In the update, Etsy described the new features as follows: Bulk […]
Etsy informed sellers it has delayed the introduction of a new feature for its seller-ad program that would give them the ability to filter their Etsy Ads advertised listings. “We are still working to make […]
Etsy added new features to its seller ad program. The features appear to add some basic functionality for sellers who want to review their campaign performance or start and stop advertising on a listing level. […]
Etsy will add some new features to the Etsy Ads program next week. According to the announcement: Rolling out next week: You’ll be able to filter between Active and Inactive listings in the listing selector. […]
Etsy updated its newly launched advertising program to better help sellers analyze the performance of their ad campaigns. The new custom-date feature helps sellers isolate ad statistics beyond the “last 30 days” and “last 12 […]
Etsy launched a new platform to help sellers buy ads on Google to draw traffic to their listings on the Etsy marketplace. A spokesperson for the company told us, “Etsy Ads unifies the company’s existing […]