Etsy visitors must first land on a seller’s shop or listing before seeing videos the seller has uploaded to the site, but Etsy has created a portal called Explore that lets shoppers browse sellers’ videos for inspiration. Etsy added the Read more
Poshmark shoppers can now view product videos uploaded by sellers, the latest feature to catch on with ecommerce marketplaces and apps, including Amazon and Etsy. Poshmark is also running a sweepstakes March 15 – 19 designed to inspire people to Read more
Etsy is encouraging sellers to add videos to their listings and said it improves exposure. In a recent update, Etsy said listing videos are now visible to almost all shoppers after taking them out of beta testing. “We’ll continue to Read more
Vimeo launched a new app so sellers can create product videos for their Shopify-hosted stores and social networking accounts. Vimeo for Shopify is a new integration with Shopify that lets merchants “automatically create dynamic, professional-quality product videos at scale,” a Read more
Video continues to gain importance as a resource for online marketers. Better internet connections, especially for smartphones, made video a more viable outlet for enhancing a business. According to product video platform DemoUp, better conversions and happier customers represent good reasons Read more
Email marketing’s essential function hasn’t changed – the sender wants to reinforce a brand while encouraging the recipient to buy, preferably right away. The capabilities of modern digital devices and internet connectivity have been pushing everyone to try and deliver Read more
Social networking site Facebook announced Tuesday it will offer video ads in its news feeds after having Facebook discussed video ads in October 2013, as they suggested a couple of ways to take advantage of video in Facebook’s mobile app. In its Read more
