Ecommerce Industry News
Twitter launched the “the newest member of the Twitter Shopping family” on Wednesday called Product Drops. Merchants can use it to “engage shoppers around big product moments,” the company explained in its announcement. When shoppers […]
If a picture is worth a thousand words, slap a sticker on it. Preferably one that advertises something. That seems to be the trend as more people use social networking sites to share photos and […]
Pinterest is opening up its Buyable Pins feature to more sellers, while at the same time, Twitter is backing away from Buy buttons that allow online merchants to use its platform as a selling channel. […]
This week, Twitter took another step in bringing ecommerce to its social platform, announcing on Wednesday additional partnerships to make it easier for retailers of any size to sell products, digital goods, or services directly […]
PayPal rival Stripe is powering the new Twitter Buy button as it helps companies move ecommerce to mobile devices. Stripe launched Relay this week, a set of tools (called API) for developers – “People can […]
Twitter will make available Buy Buttons to small merchants through an integration with the Shopify ecommerce platform, according to recent reports. Wall Street analyst Bob Peck of SunTrust believes Buy Buttons will roll out to […]
Twitter occasionally runs surveys of its users as part of its ad research. Here’s one it’s currently running that asks users to name the best digital-marketing publication: “Which of the following brands come to mind […]
Twitter conducted a survey this week to find out how users shop on its platform. The survey comes as the social networking site expands its Buy buttons in a test that began last fall. In […]
The service that let you “blog” fast wants you to “buy” fast as well. Twitter is testing a new ecommerce feature that lets merchants and artists sell through their tweets. Taking much more than 140 […]
New initiatives by social media tentpoles Facebook and Twitter seek to enhance the ecommerce capabilities of both sites. Neither site has become the online sales juggernaut their owners and investors would like to see in […]