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Author: David A Utter

David A. Utter is a freelance writer based in Lexington, KY. He has covered technology topics from search to security to online business and has been quoted in places like ZDNet and BusinessWeek. He considers his appearance on NPR's "All Things Considered" with long-time host Robert Siegel a delightful highlight. You can find him on Twitter @davidautter and on LinkedIn.

Pitney Bowes Uses Cloud to Expand Ecommerce Services

April 27, 2016July 23, 2017 David A Utter

The appeal of the ecommerce market has not been lost on global tech firm Pitney Bowes. Known about a century ago as a maker of postage stamping technology, the company just unveiled a cutting edge collection of services bundled under Read more

News, ShippingPitney Bowes, SendPro

No Free Ride for Merchants as Google Monetizes Mobile

April 25, 2016July 23, 2017 David A Utter

Mobile ecommerce continues to see vigorous activity, something that online sellers need to understand and embrace. But new research shows that as Google monetizes mobile search, it’s impacting traffic from organic (non-paid) search. In the first quarter of 2016, Google Read more

News, Selling ToolsGoogle, Paid search

Amazon Search Insights Can Help You Sell More

April 18, 2016July 23, 2017 David A Utter

Amazon does well in online retail, but as previously noted in our discussion of Amazon Exclusives there are ways for individual sellers to thrive on Amazon’s platform as well. Part of seller success starts with visibility in Amazon search results. Achieving effective Read more

Marketplaces, NewsAmazon

eBay Top Rated Sellers Debate Pending Returns Policy Change

April 14, 2016July 23, 2017 David A Utter

Recently eBay sellers designated as Top Rated by the company began receiving reminders that an upcoming change to the returns policy will soon be in force. Effective May 1, Top Rated sellers will have to provide a 30 day returns Read more

Marketplaces, NewseBay policies

eBay Helps Customers Reclaim Email Addresses

April 11, 2016July 23, 2017 David A Utter

eBay customers unable to create a new account because their email address has already been associated with an account can now reclaim their email addresses. It’s a situation eBay will address as part of their work on improving identity management. “Reclaimed Read more

Marketplaces, NewseBay

Amazon Sellers Confused by ‘Refurbished’ Books Error Message

April 1, 2016July 23, 2017 David A Utter

A handful of discussion threads on the Amazon.com Seller Forums recently pondered an unusual question – are used books really refurbished items? One would probably think “no” as refurbishing usually refers to something done to items like cars or furniture. Read more

Marketplaces, NewsAmazon glitch

How to Get Acceptance Scans on Your Ecommerce Packages

March 31, 2016July 24, 2017 David A Utter

Online shoppers expect to be able to track their online orders, and marketplaces like eBay expect sellers to offer it, but it isn’t always easy to get an acceptance scan from the USPS. However, there is a way to help Read more

News, ShippingAcceptance scans, USPS

Square Offers Sellers New Facebook Marketing Tools

March 24, 2016July 24, 2017 David A Utter

New tools from Square will provide merchants with a closer look at how social media performs at bringing customers to a store. It will start with one of the biggest networks as it adds Facebook Ad Integration to the program Read more

News, PaymentsFacebook, Square

Five Years Later, eBay to Move Forward on Identity Management

March 14, 2016July 24, 2017 David A Utter

A recent discussion by eBay of its forays into identity management may resonate with those who’ve followed the company closely over the past few years. If the current discussion of identity management seems vaguely familiar, it’s because eBay touted a major initiative Read more

Marketplaces, News, Security and Fraud IssueseBay

How to Give Your Shoppers Instant Gratification

February 26, 2016July 29, 2017 David A Utter

The world of selling to people in their homes has evolved from getting a paper catalog, mailing in an order, and waiting days or weeks for deliveries, to a pace where one-click ordering and same day delivery represent viable options. Read more

News, Trends and Shopping DataPayPal

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