Amazon launched new tools for brand advertisers during its UnBoxed event this week. Among them: it added new features to its audio ads on Amazon Music’s ad-supported tier that includes voice calls-to-action. Now listeners can engage with the ads more Read more
eBay launched a new shipping badge on its Canadian marketplace designed to highlight listings that offer shoppers the best shipping experience for their orders. The badge automatically appears on all eligible items on the item page, cart, and checkout on Read more
In 2020, more customers shopped online due to the pandemic. According to data from Merkle, shopping behavior continued to correlate with changes in COVID-19 cases and related mandates and public-safety concerns this year. Merkle published its Q3 2021 Digital Marketing Read more
