Walmart is holding its annual sale for members of its Plus membership program (Walmart+) the first week in May, which is more than two months before Amazon is expected to hold its annual Prime Day event in July. Walmart+ Week Read more
Walmart is holding its first holiday deals event of the season next month. Last year it was called “Walmart Deals – Holiday Kickoff” and ran Monday, October 9 through Thursday, October 12, 2023. This year it’s called “Walmart Holiday Deals” Read more
Walmart isn’t waiting until July to hold its annual sale for members of its Walmart Plus program. Walmart+ Week will kick off on Monday (June 17, 2024). That is a month before Amazon kicks off its Amazon Prime Day event Read more
Walmart is holding a sale exclusively for members of its Walmart+ program to give them early access to limited-edition items. “Members love the thrill of getting ‘first dibs’ on special product releases and having an array of exclusive and limited-edition Read more
A new study found that 83% of Walmart+ members also have an Amazon Prime membership, while Amazon Prime members spend 15% of their dollars at Walmart and 13% at Amazon. The report was published on Tuesday, the same day Target Read more
Many shoppers joined Amazon Prime for the free-shipping perk and stayed for the free video streaming service. Prime Video gave it something Walmart’s free-shipping membership program didn’t have – until now. Walmart is adding a major perk to the Walmart+ Read more
A new report, “Walmart+ Weekend: Prime Rival or Trip to the Grocery Store?” identified some fundamental differences between shoppers who join Walmart+ versus Amazon Prime. Regardless of age groups and income brackets, most Walmart+ members joined the program for groceries Read more
Shoppers are getting hooked on the benefits of retail subscription programs, if new data from research firm Numerator is any indication. Numerator’s Retail Membership Tracker compared Amazon Prime, Walmart+, and Target’s Shipt Everyday programs and found that nearly two-thirds of Read more
After launching in September of 2020, the Walmart membership program has nearly 10 million members, about one-quarter of Walmart.com online customers. Walmart doesn’t disclose numbers – the estimate comes from Consumer Intelligence Research Partners, LLC (CIRP), which issued a report Read more
Walmart will hold its second annual “Black Friday Deals for Days” event in November, and it will reward members of its Walmart+ membership program by giving them early access to deals. The first Black Friday sales event starts online on Read more
