Ecommerce Industry News
Inflation is hitting back-to-school shopping, according to the findings of a survey of 2,400 households conducted by Numerator at the end of June. Most shoppers (98%) said they would find ways to cut spending, including […]
Amazon said Prime members purchased over 300 million items worldwide during this week’s 2-day Prime Day 2022 shopping event (held on Tuesday and Wednesday) and saved over $1.7 billion. In a press release issued on […]
Consumers have returned to in-store shopping while continuing to shop online, according to Numerator’s Shopping Behavior Index. It also found that while the Home Improvement category is down, Alcohol sales are up. “Overall, consumers are […]
Numerator tracks omnichannel purchase data and surveys verified buyers on a monthly basis to understand how people shop and consume. The data is interesting to sellers since people’s comfort level with shopping in stores could […]
Labor Day shopping looks different this year, according to research firm Numerator. It surveyed 2,000 people who had verified Labor Day holiday purchases in 2019 and found that half of them (49%) expected to spend […]