From the Editor – July 16, 2017
Amazon has changed the way we look at summer shopping thanks to Prime Day, held on July 11th this year. While relying heavily on third-party merchants to offer Prime Day deals, Amazon itself was the […]
Tag: Amazon Prime Day
Amazon Gives Some Shoppers Early Access to Prime Day Deals
How do you get early access to Amazon Prime Day deals? Ask Alexa. Some shoppers will get early access to Prime Day deals, part of Amazon’s attempt to raise awareness of its Alexa voice technology. […]
Amazon Showcases Sellers in Runup to Prime Day
Shoppers ordered over 20 million items from its third-party sellers on Amazon Prime Day last year. Amazon touted the product selection made possible by “small businesses and entrepreneurs” in the run up to Tuesday’s Prime […]
Brands Worry about Pricing Violations on Amazon Prime Day
Third-party sellers on Amazon.com are undercutting Minimum Advertised Price (MAP) by 13 percent, according to a new report released from ORIS Intelligence, while eBay sellers undercut by about 20 percent. The report from ORIS, which […]
Amazon Prime Day versus Black Friday
Next month’s Amazon Prime Day will be the biggest yet, but how does it compare with December’s Black Friday shopping event? According to a study from Market Track, Prime Day discounts will fall short of […]
Are You Ready for Amazon Prime Day?
Amazon will hold its third annual Prime Day the second week in July, and BigCommerce’s Product Marketing Manager Natasha Russ shared some advice for EcommerceBytes readers to make the most of the summertime holiday-shopping event. […]
Third Party Sellers of Electronics, Exploding Kittens, Enjoyed Amazon Prime Day
Amazon.com’s latest Prime Day recently took place, with the giant online retailer calling this second occurrence their biggest day ever, with US orders over 50 percent better than last year’s event. While it was a […]
Sellers Generated Half of Amazon Prime Day Deals
Amazon Prime Day is all about the deals, and new data suggests third-party sellers may not have been as big a driver of those deals as you might think. “Close to half (48%) of Prime […]
Amazon Calls Prime Day 2016 a Success for Sellers
Amazon called Prime Day 2016 a “record-breaking success” for participating sellers and small businesses, reporting that sellers who offered deals to Prime members saw orders nearly triple year-over-year on Prime Day, both worldwide and in […]
Do Amazon Sellers Benefit from Prime Day?
If nothing else, Amazon Prime Day is a success from a marketing and PR standpoint – everyone has been buzzing about the July 12th shopping event. But sellers want to know, are they benefitting from […]