When a handbag manufacturer started hearing from her retail customers that her products were being offered at or near wholesale prices on Facebook, she was taken aback. The retailers weren’t too happy, either, seeing the merchandise readily available on the Read more
People catching up on the latest news on Twitter will be able to add products that show up in their feed to their Amazon shopping cart – without leaving Twitter. While many people reacting to the news agreed it was Read more
Social media owes its current day phenomenon of acceptance to the most basic need for communication that people have. Communication has taken many forms over the centuries, with the works of the United States Postal Service being one chapter among Read more
In launching a new feature, eBay revealed it has filed a patent for what it calls smart hashtags for use on social networking sites such as Twitter. But of equal interest was eBay’s revelation that it has a “Social Insights Strategist” Read more
Amazon is breaking the rules on conventional thinking about how you should engage shoppers on social networking sites, but it is driving far more sales from social networks than other merchants, according to Internet Retailer. The publication took a look at Read more
Social networks have different levels of commitment and aspirations toward the ecommerce space. Facebook has tried various efforts and angles to try and become a driver of online sales, while Pinterest has gradually rolled out some tools to help people see how Read more
