Ecommerce Industry News
Etsy announced on Thursday it is making its Targeted Offers marketing tool free for sellers, “indefinitely.” Etsy launched the tool in April and ran a promotion during the holidays in which it waived the 10-cent […]
Etsy offers sellers several tools to help them market to shoppers. In addition to allowing them to offer coupons and participate in sales such as the Cyber Week sale that ran November 20 – 26, […]
Etsy grew sales 20.4% in the third quarter of 2018 (July, August, September), it announced on Tuesday. It grew revenue 41.3%, and raised its full year 2018 guidance. The much faster growth in revenue compared […]
Etsy is celebrating the 13-year anniversary of its founding by organizing a sale. As we previously reported, Etsy gave sellers instructions last month on how to participate (“create a sale by discounting your listings between […]
Etsy kicked off a marketing campaign in the UK. It’s working with five “influencers” who will post about the campaign on their social media accounts, giving exposure to Etsy and its sellers. Etsy explained that […]
Etsy will begin marketing its site as a source of Mother’s Day gifts in 2 weeks, and it will select “giftable” listings to promote in the campaign. Mother’s Day falls on May 13 this year. […]
Etsy is kicking off a week-long Spring Sales event on March 22nd, and invited sellers to participate. Running a sitewide sale is a fairly new marketing technique to draw new shoppers to the site and […]
Etsy is celebrating International Women’s Day on March 8th by showcasing sellers in a global integrated marketing campaign. Etsy has 1.65 million women sellers – that’s 87% of its sellers – so it’s not surprising […]
Etsy wants sellers to telegram their shop love on Instagram on February 8th. Etsy is asking sellers to participate in a new Instagram marketing campaign as part of a #LoveYourShopSweeps sweepstakes. Sellers who promote their […]
Etsy is holding a sitewide sale that will kick off on November 20 and run through December 1st. The nearly 2-week promotion will feature a special landing page where Etsy will feature sale items, which […]