Author: Ina Steiner

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

Etsy Sellers Can Earn Cold Hard Cash for Referring Buyers

July 1, 2016July 20, 2017 Ina Steiner

Etsy sellers now have the potential to earn extra revenue by promoting listings of other sellers. Etsy has opened up its affiliate program to sellers, offering a standard commission rate of 4% with a 30-day cookie period. (Cookies help track Read more

Are Sellers Ready for eBay’s Mobile AMP Project?

July 1, 2016July 20, 2017 Ina Steiner

eBay published a post on Thursday about an initiative to make its site more mobile friendly, but it failed to explain how it might impact sellers and their listings. We reached out to eBay but did not receive a response Read more

Bonanza Wants Sellers to Market to Past Customers

June 30, 2016July 21, 2017 Ina Steiner

Bonanza is giving sellers a powerful marketing tool that will help them reach shoppers. Conventional wisdom says it’s more effective to get an existing customer to buy from you again than to acquire a new customer, and Bonanza appears to Read more

eBay Lets Vroom Poach Cars from Private Sellers

June 30, 2016July 21, 2017 Ina Steiner

eBay will let a rival company approach its sellers and make formal cash offers for their goods. Sound strange? The pilot program is the brainchild of eBay Motors and a used-car site called Vroom. eBay is giving Vroom access to Read more

eBay Affiliate Program Launches Bookmarklet Tool

June 30, 2016July 21, 2017 Ina Steiner

Anyone who has a following can become an affiliate marketer to generate extra revenue, and usually it involves trackable URLs. eBay’s affiliate program, called EPN (eBay Partner Network), launched a new tool to make it easier for members to create Read more

Walmart Not to Be Outdone by Amazon Prime Day

June 30, 2016July 21, 2017 Ina Steiner

All attention is focused on the upcoming Amazon Prime Day shopping event, but it appears Walmart has a few surprises up its sleeve so as not to be outdone. “As we celebrate Independence Day and the weeks that follow, we Read more

Bonanza Secret Sauce: Seller Empowerment

June 29, 2016July 21, 2017 Ina Steiner

The recent Internet Retailer Conference in Chicago was the first for Bonanza CEO Bill Harding, who flew from his company’s headquarters in Seattle to attend the show and, as he put it, “get the lay of the land.” It was Read more

eBay UK Runs 75-Percent off Seller Promotion

June 29, 2016July 21, 2017 Ina Steiner

eBay invited sellers in the UK to save 75% off listings in its latest promotion, but don’t get too excited – it only applies to private sellers who were invited. Here’s who is eligible according to the terms and conditions: Read more

eBay Encourages Shoppers to Sell in Email Push

June 29, 2016July 21, 2017 Ina Steiner

eBay added a new component to the emails it sends to users, urging recipients not only to save by buying on the site, but to sell as well. The subject line in an email sent Tuesday read, “Here to help Read more

Online Shoppers Rejoice: USPS Makes Bigger Mailbox

June 29, 2016July 21, 2017 Ina Steiner

The USPS has announced bigger, better mailboxes to satisfy the needs of online shoppers. The only question is, are they big enough? The next-generation mailboxes are for sale at The Home Depot (appropriately enough, you can buy them online and Read more