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eBay Lets Vroom Poach Cars from Private Sellers

eBay will let a rival company approach its sellers and make formal cash offers for their goods. Sound strange? The pilot program is the brainchild of eBay Motors and a used-car site called Vroom.

eBay is giving Vroom access to private sellers who are selling their cars on eBay Motors. The pilot program will allow Vroom, which sells pre-owned cars online, to make formal cash offers to purchase vehicles from selected private sellers on eBay.

Here’s how eBay described the program:

“The pilot will roll out in Q3 2016 for selected private sellers on eBay Motors. At launch, it will be limited to sellers who have not received or chosen to accept an offer for their vehicle at the end of the listing period. There are also certain eligibility conditions for the vehicle, related to age, mileage, and title.”

Tony Hoang, head of vehicles for eBay Motors North America, said the program benefits eBay’s private sellers “since it provides an additional trusted channel through which to receive a cash offer and conduct a safe and fast transaction.”

As for Vroom, its Chief Revenue Officer Scott Chesrown said, “Many of the cars we sell are purchased from consumers before we fully refurbish them and sell them to Vroom customers, so we’re looking forward to adding cars from eBay Motors users to our inventory.”

See the full announcement on the eBay corporate website.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.