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Author: David A Utter

David A. Utter is a freelance writer based in Lexington, KY. He has covered technology topics from search to security to online business and has been quoted in places like ZDNet and BusinessWeek. He considers his appearance on NPR's "All Things Considered" with long-time host Robert Siegel a delightful highlight. You can find him on Twitter @davidautter and on LinkedIn.

More on Amazon Opening Prime to Non FBA Sellers

September 1, 2015August 4, 2017 David A Utter

In order to participate in Amazon Prime shipping, merchants must send their goods to the marketplace’s warehouses under the Fulfillment By Amazon program. In June, the Wall Street Journal said Amazon was testing a program with about 10 merchants to Read more

Marketplaces, NewsAmazon Seller Fulfilled Prime

Back to School Sales a Multi-Billion Dollar Opportunity

August 24, 2015August 4, 2017 David A Utter

Retailers of all sizes look to the end of the year for big holiday sales numbers. But the four- to five-week run from Thanksgiving to Christmas finds itself closely followed by back-to-school shopping taking place during the summer months. How Read more

News, Trends and Shopping DataBack to School shopping

Etsy Works with Google to Attract Mobile Shoppers

August 10, 2015August 4, 2017 David A Utter

Observers paying attention to Etsy’s Q2 2015 conference call may have picked up on a little tidbit in CEO Chad Dickerson’s remarks. Etsy is capitalizing on mobile commerce and crediting it to the experience offered by their mobile app – Read more

Marketplaces, NewsEtsy, Google

Google Makes Updating Product Feeds Friendlier to Small Sellers

August 4, 2015August 4, 2017 David A Utter

Google recently provided a number of updates to various parts of the company’s advertising business. One change will make it easier for small and medium sized sellers (SMB) to deliver their data feed details to the company. Listed with the Read more

News, Selling ToolsGoogle PLAs, Google Shopping

eBay Pushes Close5 Classifieds to Replace Craigslist Investment

July 29, 2015August 5, 2017 David A Utter

The most recent earning conference call from eBay included a little bit of information hinting at one part of the company’s growth plans. Devin Wenig, now eBay CEO, spoke about business strategy and the future of eBay, and a new Read more

Marketplaces, NewsClose5, eBay, Online Classifieds

Should Merchants Jump on the Amazon Prime Day Bandwagon?

July 20, 2015August 5, 2017 David A Utter

Online retail giant Amazon heavily promoted July 15th as a day of specials for its Amazon Prime members. With ecommerce aspirations of its own, Walmart saw an opportunity to make a play for the non-Amazon Prime members of the online Read more

Marketplaces, NewsAmazon Prime Day

Amazon Payments Raises Fees, Guarantees Growth for Login and Pay

July 13, 2015August 5, 2017 David A Utter

Amazon raised rates of its payment services on July 1st, meaning higher costs for some ecommerce customers – and if chargebacks weren’t already a pet peeve, now they’ve become quite costly for merchants using Amazon Payments. Amazon is also trying Read more

News, PaymentsAmazon Pay

Amex Express Checkout Cashes In with Online Payment Service

July 10, 2015August 5, 2017 David A Utter

Iconic credit card issuer American Express once asked the public, “What’s in your wallet?” Now that the company has launched an online payment service called Amex Express Checkout, they’re perfectly fine with people leaving those wallets at home. What American Read more

News, PaymentsAmerican Express, AmEx Express Checkout

Yelp Platform Turns Boutiques into Online Shoptiques

July 7, 2015August 5, 2017 David A Utter

The Yelp business model connects customers to businesses with a rich feature set and a loaded phone app. But love from its users hasn’t translated into similar affection from Wall Street. Consecutive quarters of disappointing financials have business types wondering Read more

News, Selling ToolsYelp

Three Hot Tips to Drive Sales with Recommendations

June 30, 2015August 5, 2017 David A Utter

The latest Monetate Ecommerce Quarterly brought disquieting news to the ecommerce industry. Save for the booming 2014 holiday quarter, rates for conversions and adding items to carts have been in decline since the first quarter of 2014, barring Q4. This is taking Read more

News, Selling ToolsMonetate, Product reviews

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