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eBay Adds Second City to Retail Revival Coaching Program


eBay logoeBay launched a new program in Akron, Ohio, in January called Retail Revival that drums up new sellers and provides coaching and concierge customer service to help them sell on its marketplace.

Today eBay added a second city to the program – Lansing, Michigan.

“The Akron Retail Revival program kicked off in March 2018, so participating businesses are just beginning to hit their eBay stride. To date, the ~70 most active businesses in the program have collectively made over 6,000 sales to customers in all 50 states and 51 countries,” eBay wrote.

eBay offers participants ongoing promotional and PR efforts, including a dedicated page on eBay.com, in addition to direct help with selling efforts. eBay Retail Revival offers the following perks to participants:

– A comprehensive training program that will teach the eBay selling basics, as well as strategies to best utilize eBay’s platform and tools to boost business

– Ongoing one-on-one coaching from a dedicated customer service support team

– Access to Concierge customer service team

– A complimentary eBay store subscription

– Supplementary business training provided in partnership with local entrepreneurship support organizations

Sellers who are located in Lansing and are interested in participating can learn about the application process on the eBay Inc. website.

An interesting FAQ from the program page: “Ecommerce has really hurt my business. Why would I join this program??”

eBay’s response:

“The data is pretty clear: ecommerce is here to stay. 79% of Americans shop online, and 51% regularly use their mobile phones to make purchases. Having a digital business presence is therefore KEY to maintaining your long-term viability and success.

“Through Retail Revival, we are stepping off our platform and into American communities on a very simple mission: to help small businesses thrive locally by selling globally. Our hope – and our intent – is that you keep your doors open, hire from your communities, live where you work and continue to enliven your local economy, and our belief is that expanding your business on eBay can help.

“One last important note: eBay is a pure marketplace, meaning we carry no inventory of our own. We connect our sellers to buyers – we do not compete with them. So our success is intertwined with yours, incenting us to support you along each step of your business journey.”

eBay noted that sellers from Michigan who are already active on its marketplace generated $939M in revenue in 2016 and sold to 190 international markets. Lansing-based eBay sellers contributed over $10 million in revenue to that total, and sold to customers in 157 markets around the world.

SOURCE: eBay Corporate Blog Post

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

5 thoughts on “eBay Adds Second City to Retail Revival Coaching Program”

  1. “We connect our sellers to buyers – we do not compete with them”

    Yet, they point a potential buyer to another seller with a cheaper price.
    Right…they don’t compete. They bludgeon.

  2. I guess it really does help when Ebay actually shows your listings instead of hiding them most of the time. Why not show everybody’s listings 24/7/365 and see how much sales would jump? Heck the additional sales income might even pay for the additional equipment necessary to show all listings 24/7/365 that Ebay should have purchased instead of giving Wenig his bonus last year.

    But that would take Ebays micromanagement and manipulations away and Wenig enjoys having that stick to threaten the sellers with every time they do not jump for his useless ideas. There is a reason that Sellers do not jump for your hair-brain ideas Wenig, they know more about how to run their business than you do and much more about the business model they have set up than you will ever come close to knowing.

    Do us all a favor and spend the money on what is necessary instead of pouring it all into other countries economies who do not send any of it back to the US. Continuing down the current path is going to result in nothing but more layoffs and lower sales.

  3. Silver Ice King

    Isn’t that the truth. Mar 1st – 11th I sold $7000. This month so far $795 and 1 return, so I guess $600 total sales. Dismal.

    In March I paid $2400 in fees. How can they keep continuing to do this to sellers and think that by trying to bring in new blood they continue to shoot themselves in the foot? Promotion after promotion. Customers know when to buy, that is when they can see the items. Bunch of fools in wolves clothing.

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