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Tag: eBay PLAs

eBay Promoted Listings Ads: Set and Forget

April 13, 2021 Ina Steiner
eBay

eBay introduced new features sellers can use to manage their Promoted Listing Ads, though the company may be exaggerating about how innovative the features are, given the prevalence of automated rules for ad campaigns on other platforms. What’s new with Read more

News, Selling ToolseBay PLAs, eBay Promoted Listings2 Comments

eBay Changes Product Listing Ad Policy: What’s Up for Sellers?

June 11, 2017June 22, 2017 David A Utter
Merkle Todd Bowman

Marketers whose ads appeared on eBay recently learned the company would remove third-party product listing ads (known as PLAs) across the eBay platform effective May 1. eBay will replace those with its own “Promoted Listings,” an approach it says is Read more

Marketplaces, NewseBay, eBay PLAs, EBU 403


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