Amazon Brand Protection Archives

06 Sep, 2025

Amazon Ramps up Seller Verification to Thwart Counterfeiters

June 8, 2022June 8, 2022 Ina Steiner

Amazon is increasingly using stricter methods to verify sellers before they can sell on its platform as part of its efforts to thwart counterfeiters. It also has hired a team of former federal prosecutors, FBI agents, and others in its Read more

Sellers React to Amazon Brand Protection Efforts

June 17, 2021 Ina Steiner

Amazon updated sellers on its brand protection efforts on Thursday, saying it helps protect not only brands, but small- and medium-sized business that offer authentic products as well. Amazon shared a link to its first Brand Protection Report (PDF format) Read more