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Author: Ina Steiner

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

Will eBay.com Attract More Chinese Shoppers by Accepting Alipay Payments?

November 8, 2024 Ina Steiner
eBay

eBay will now accept payments from Chinese shoppers through Alipay, an affiliate of Alibaba. Beginning this month, Chinese buyers will have the option to check out with Alipay, “enjoying a seamless, convenient, and familiar payment experience,” eBay announced this week. Read more

Marketplaces, News, PaymentsAlipay, eBay3 Comments

USPS Ground Advantage Stars in Holiday Commercial

November 7, 2024 Ina Steiner
USPS logo

The USPS kicked off a new TV commercial for the holiday season on November 6, 2024, called “The Holiday Ride.” The 30-second commercial shows postal workers accepting packages in a Post Office, charging up new electric delivery vehicles, and delivering Read more

News, ShippingUSPS, USPS Ground Advantage, USPS holiday commercial, USPS TV commercial1 Comment

eBay Adds Halo Sales Attribution to Ad Reporting

November 6, 2024 Ina Steiner
eBay

eBay is changing the way it reports “halo” sales in its advertising reports as of today, November 6. There are no new fees, only changes in how eBay reports sales resulting from sellers’ ads. Until last year, eBay had only Read more

Marketplaces, NewseBay, eBay ads

New Amazon Holiday Commercial Features a Single Product

November 5, 2024November 5, 2024 Ina Steiner
Amazon

The only thing shown being purchased during Amazon’s holiday commercial this year is a black tuxedo jacket, miraculously delivered in near real-time. No toys or books, no home goods or sporting equipment, no jewelry or electronics (not even an Amazon Read more

Marketplaces, NewsAmazon, Amazon holiday marketing, Amazon TV commercial

eBay Gives German Buyers Monthly Invoice Option

November 5, 2024 Ina Steiner
eBay

eBay is giving buyers in Germany the option of paying for all their purchases in a given month in a single invoice. On the first calendar day of the month, buyers receive an invoice for all purchases that can be Read more

Marketplaces, News, PaymentseBay, eBay Germany, eBay payments, Riverty

eBay Adds Traffic Data, Performance Metrics to Mobile App

November 4, 2024 Ina Steiner
eBay

eBay sellers can now use the mobile app to view traffic data and click-through rates. eBay said it added Performance Insights to the eBay mobile app for iOS and Android users on October 14th. “This update is designed to help Read more

Marketplaces, NewseBay, eBay mobile app, eBay performance insights2 Comments

New Etsy Commercial Shows Unique Products, Commodity Policies

November 3, 2024November 3, 2024 Ina Steiner
Etsy

Etsy is running new commercials to attract holiday gift-givers looking for special handmade (or designed, sourced, or handpicked) items – but promotes a policy more in line with commodity goods as way to appeal to shoppers who want to have Read more

Marketplaces, NewsEtsy, Etsy marketing, Etsy TV commercials3 Comments

Amazon and Walmart Promote Black Friday Deals Early

October 31, 2024 Ina Steiner
Amazon Walmart

Amazon and Walmart issued press releases on Monday to announce their upcoming Black Friday deals, and both marketplaces promoted their free-shipping subscription membership programs. Walmart is offering a 50% discount on its Walmart+ plan from October 28 through December 2, Read more

Marketplaces, NewsAmazon, Holiday Shopping 2024, Walmart

Amazon Grew North American Sales 9 Percent in Q3 2024

October 31, 2024October 31, 2024 Ina Steiner
Amazon

Amazon grew North American sales 9% in the third quarter of 2024, year-over-year, to $95.5 billion. It grew International sales 12% in Q3 to $35.9 billion (and 12% excluding changes in foreign exchange rates). Worldwide paid units grew 12% in Read more

Marketplaces, NewsAmazon, Amazon financials

Etsy Marketplace Gross Merchandise Sales Drop 6 Percent in 3rd Quarter

October 30, 2024October 30, 2024 Ina Steiner
Etsy

Etsy Marketplace saw a 6% drop in Gross Merchandise Sales (GMS) in the third quarter, year over year, declining to $2.5 billion. Active buyers decreased 0.4 percent year-over-year to 91.2 million. And the number of “habitual buyers” was 6.8 million, Read more

Marketplaces, NewsEtsy, Etsy financials3 Comments

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