Etsy will add some new features to the Etsy Ads program next week. According to the announcement:
- Rolling out next week: You’ll be able to filter between Active and Inactive listings in the listing selector. See all the listings you are not currently advertising to quickly select which ones you want to start advertising.
- Listing selection in your App: Managing Etsy Ads on the go? You can now review and change your advertising listings through the Sell on Etsy App.
Etsy launched its new Etsy Ads program in August, integrating with Google Product Listing Ads (Google Shopping). The marketplace explained at the time, “Instead of managing two separate campaigns through Promoted Listings and Google Shopping, you can set a single daily budget and see your advertising performance in one place. Using Etsy’s data insights and expertise, we’ll identify the right places and times to show your ads.”
More information about the latest Etsy Ads features is available on the Etsy announcement board.