eBay’s discussion boards are starting to light up with comments from sellers who are no longer able to list fixed-price listings with an expiration date. 3 weeks ago, eBay gave sellers a heads-up that it was making all fixed-price listings “Good Til Cancelled” (GTC) and implementing recurring billing.
GTC listings never expire – instead, they automatically renew every 30 days – so sellers will have to be on the lookout for those recurring listing fees, and must manually end listings if they don’t wish to renew them, though some sellers fear eBay will penalize them for ending listings early.
eBay gave sellers no hard date for the implementation of its new GTC mandate. In its announcement, the company simply stated “mid-March.”
But sellers on the eBay boards report the company started to roll out the new policy this afternoon, as did readers commenting on the EcommerceBytes Blog.
In a post on the eBay discussion boards titled, “Fixed price is defaulting to Good until Canceled!” a seller wrote at 3:53 pm, “Just started doing this. It won’t let me change it.”
In another post, a seller wrote tonight, “The GTC started this evening when I tried to relist an item.”
We sent an inquiry to eBay’s PR department for confirmation.
eBay’s February 26 announcement stated:
“Starting in mid-March 2019, the listing duration for all new fixed price listings on eBay will be Good ‘Til Cancelled. Existing fixed price listings that are not Good ‘Til Cancelled will continue until they sell or end at their specified duration. If a short-duration fixed price item is relisted, the duration will be set to Good ‘Til Cancelled upon relist. Good ‘Til Cancelled listings renew automatically every 30 days unless your item sells before that timeframe. We charge an insertion fee every 30-day period.”
To understand sellers’ reactions, read the results of the EcommerceBytes survey conducted earlier this month.
Let us know what you think of today’s GTC rollout on the EcommerceBytes Blog. And remember to watch out for the new recurring fees that go along with the new implementation.