Etsy published a blog post on Tuesday to give sellers an inside look at how Etsy search works – including factors that do and don’t influence search results. The meat of the content, which included strategies for optimizing listings, was Read more
Etsy sent an email to shoppers on December 27, 2024, telling them they were “a gigantic part of what makes this community so extraordinary!” and linking to a page of Etsy’s “faves of 2024.” It didn’t detail how it determined Read more
People don’t stop shopping on December 25th, especially given the popularity of gift cards, and Etsy is prepared with a lineup of after-Christmas sales. First up, it’s running an “End-of-Season Deals” event December 26 – 31, 2024. Sellers must have Read more
There’s a spike in the number of sellers reporting that Etsy forced their shops into “vacation mode” (a euphemism for “suspended”). This is a chronic issue usually related to Etsy’s verification process, but some sellers said they received no reason Read more
Etsy is funding another holiday sale, this one offering $5 off orders equaling $30 or more. The promotion is not restricted to one order per customer – using the promotional code LASTCHANCE24 will apply to “every” order, according to the Read more
Etsy sellers are seeing a spike in the number of shoppers who have viewed their listings – unfortunately, they’re listings for items that already sold – some going back over a decade. The problem appears to have started as early Read more
Etsy is once again running a Cyber Monday promotion in which it is giving shoppers $5 off on a purchase of $25 or more, although last year shoppers had to spend $30 to receive the discount. The marketplace sent an Read more
Etsy is promoting a holiday sale that kicks off next Wednesday, November 20, though it’s not subsidizing the discounts – sellers must put items on sale in order to have their listings promoted as part of the Etsy sale. The Read more
Etsy is running new commercials to attract holiday gift-givers looking for special handmade (or designed, sourced, or handpicked) items – but promotes a policy more in line with commodity goods as way to appeal to shoppers who want to have Read more
Etsy Marketplace saw a 6% drop in Gross Merchandise Sales (GMS) in the third quarter, year over year, declining to $2.5 billion. Active buyers decreased 0.4 percent year-over-year to 91.2 million. And the number of “habitual buyers” was 6.8 million, Read more
