Online sellers are learning they can appeal to consumers who are interested in going green and saving money by providing them with options to make them feel good about their purchases. One way is through refurbished products, or “refurbs.” Jeff Read more
Despite a public relations backlash after last year’s “Lilly Pulitzer” sale, Target is going ahead with another limited edition collaboration, this one with Finnish design house Marimekko. And the sale that kicks off on April 17th is likely to draw Read more
For people who are considering buying a vehicle on eBay sight unseen, the marketplace is making available a service that it is integrating into its listings. eBay Motors has partnered with a company called WeGoLook so shoppers concerned about the Read more
Cuba is slightly smaller than Pennsylvania, but the prospect of trade between the US and Cuba is looming large. A trade embargo imposed by the US in the early 1960s remains, but if lifted, it could provide online sellers with Read more
Over 125 million Americans plan to celebrate St. Patrick’s Day, and total spending for the March 17th holiday is expected to reach $4.4 billion, according to the National Retail Federation. The Christmas holiday shopping season is over, but the prelude to Read more
Online shopping is in the process of getting more personal thanks to messaging apps, and 2016 has been dubbed the year of conversational commerce. Chris Ricci, one of the lead developers of Amazon’s Kindle and the current CTO of ecommerce Read more
The world of selling to people in their homes has evolved from getting a paper catalog, mailing in an order, and waiting days or weeks for deliveries, to a pace where one-click ordering and same day delivery represent viable options. Read more
A new report says consumer loyalty to retailers is eroding. Kibo’s 2016 Consumer Trends Report said consumers now expect digital services as standard, and if they can’t get it, they’ll jump ship. “Most consumers have their preferred places to shop, Read more
Is it cheaper to buy goods online? A recent report found that 75% of the items its authors reviewed were for sale at the same price online and offline. Anthem Marketing Solutions regularly compares online and in-store pricing of consumer Read more
The discussion website Reddit attracts plenty of attention. Its numerous topic areas, known as subreddits, routinely have their discussions appropriated in other media like sports and news. The site’s size and popularity have marketers of all types eager to tap into Reddit Read more
