Email a copy of 'Facebook Issues Report on Small Business, Vows to Help' to a friend
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Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.
Facebook is in the business of killing small businesses. I was making a ton of sales on FB from 2009 to about 2013. Around that time, FB started using restrictive algorithms to squelch posts from sellers who do not pay for exposure. My sales tanked. I tried paying for exposure but did not get the reach I was promised and it resulted in no sales. FB became a total waste of time unless you are willing to spend 10-20% of your gross sales (at a minimum) on promoted posts. Meanwhile, greedy Zuck laughs all the way to the bank while helping Trump get elected. F that and F him and F Facebook. I deleted my account and never looked back. I’d set an item on fire before trying to sell it on that crap venue.