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Ina Steiner on EmailIna Steiner on LinkedinIna Steiner on Twitter
Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

One thought on “Study: Google Does Better than Facebook at Driving Online Sales”

  1. Of course they are. Google isn’t in the habit of hiding its best options like Facebook does. If you don’t pay on Facebook, your business pages are basically invisible. If you promote too much on your personal account, you stand the chance of being hidden from the public, as well.

    Google organic, on the other hand, actually weeds out less favorable options and puts their best foot forward. So, naturally, the conversion rate is going to be higher.

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