Former Amazon Exec Peter Faricy Brings Ecommerce to TV

The former Vice President of Amazon Marketplace Peter Faricy, who was instrumental in growing the army of third-party merchants on Amazon, is now helping to bring ecommerce to television, according to a report in The Information.

Faricy is now Discovery Inc. CEO of Global Direct-to-Consumer, overseeing the worldwide digital and direct-to-consumer businesses for the company, according to his bio on the Discovery website.

According to The Information, “Discovery next year will partner with the BBC to launch a global streaming service focused on science, history and animals. And Mr. Faricy is focused on building technology so that its new service offers extras like e-commerce and interactive content.”

It will be interesting to see if Faricy rides a new wave of commerce, and which merchants and brands he might bring along for the ride.

Ina Steiner

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.