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Ina Steiner on EmailIna Steiner on LinkedinIna Steiner on Twitter
Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

2 thoughts on “Mercari App Gets Schooled on Making Selling Easier”

  1. I am afraid this will make the system go down the hill like Ebay and etsy.

    Once you try to “custom” fit any preferences (better personalize the user experience based on their preferences, history, and interactions, according to the company.) I think you add more code to slow down the system and since people’s likes change daily – you end up seeing the same stuff you would never buy again – like, oh a party hat for a friend, a kid’s baseball mitt for a nephew, a tie for dad – so now you will be show tons of the same items again and again – assuming you need one on a daily basis.

    In retrospect of other bogged down systems – this may encourage people to visit their local retailers so they can actually walk up and down the aisles to see what catches their eye – instead of the computer trying to push that toilet paper twice weekly that you buy on-line or that air filter system replacement that needs to be bought – and the “cheaper dealers” are not usually in the picture at that point. The computer shows the HIGH PRICED Leaders – so customer then goes to other websites to find the less cost alternatives.

    So sad that the society has come to this. All People Don’t BUY 24/7. There are cycles weekly, monthly and yearly and some months are slower, some profitable. Trying to encourage buying tailored made ends up in coding problems that don’t fit the mobile app, the PC or the customer when new and improved additions materialize. Of course I laugh when a AI tries to make sense of a unknown Brand placed in a system – it tries to autocorrect the spelling so you end up seeing a large unwanted garbage list of what a computer thinks YOU MEAN. So the new and improved just might push people to go visit local establishments after all.

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