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Ina Steiner on EmailIna Steiner on LinkedinIna Steiner on Twitter
Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.

3 thoughts on “eBay Lures Bargain Hunters with Coupon for Under-$10 Goods”

  1. So if you have bought anything on Fleecebay in the last year your don’t get to use the coupon. Just another reason to NEVER EVER BUY anything on fleabag.

  2. Am I reading this correctly? This is for Under $10.00 Section, but you must spend $5.01?? If this is the case, it should be called “Penny for You”. Just the perfect demographic that claim they want to attract. Has Amazon ever done this???

  3. Unless this was advertised outside of ebay, how exactly does it attract “new” buyers?

    And how does ebay explain to stockholders that it’s happily and willingly taking up to a $4 loss on EVERY sale in this promotion?

    Maybe…”money well spent. It cost just $4 to get a new customer who has a $5 junk budget. Repeat sales will take care of themselves.”

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