One day after running a sitewide sale in the US, eBay is running another, this one in the UK.
eBay UK is offering a 10% discount on Friday, September 28th for UK sellers who use the coupon code PAYDAY – the code has a maximum value of £50, and a minimum Purchase Price of £20 is required.
You can read the full terms on the UK website. Be sure to read carefully for details and restrictions. (Buyers only have until 8pm UK local time today.)
We wrote about Thursday’s eBay.com promotion in this Wednesday Newsflash article. As we noted, the promotions come as eBay wraps up its latest fiscal quarter. It will report third-quarter earnings in October.
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.
Another attempt to boost GMV…as meaningless a measure that was ever conceived.
Deduct 94% and you get ebay’s gross revenue….their GMV includes sellers’ shipping costs and RETURNS.