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Exports Fuel Growth for Merchants on Amazon UK

Amazon announced that UK-based businesses selling on Amazon Marketplace are expected to achieve export sales of more than 1.8 billion pounds in 2016, up 29% year-on-year. The announcement is being made at the first Amazon Academy in the UK, an event that provides hundreds of small and medium sized enterprises (SMEs) with practical ideas and support to help them boost online sales and exports to customers around the world.

At the Amazon Academy, the company is also revealing:

  • More than 60% of the tens of thousands of UK SMEs selling on Amazon Marketplace are now exporting to customers around the world.
  • The number of UK-based Marketplace sellers exporting to European customers increased by more than 40% in the last year.
  • Hundreds of UK SMEs are participating in Amazon Black Friday deals in other countries, exporting products to Europe, Japan and North America.
  • 50% of items sold on Amazon’s global sites come from Marketplace sellers.
  • Independent research from Keystone Strategy has found that 74,000 people are employed by UK-based Marketplace sellers as a result of their business on Amazon.

“The days of only being able to sell products to customers in one town, region or country are long gone,” said Francois Saugier, Vice President of EU Seller Services. “Today, businesses of all sizes can easily export their products to customers across Europe and the world, and we are seeing a significant increase in the number of UK businesses capitalising on this opportunity.”

“Our aim is provide the tools and services that make it as easy for small businesses to sell abroad as it is in their home country,” said Doug Gurr, UK Country Manager, Amazon. “Every day, we are seeing more UK businesses expanding their horizons by offering their products on a European or global basis, opening themselves up to tens of millions of additional potential customers at the click of a button.”

New Tools and Services Help Increase SME Exports 
Amazon has created a suite of support tools to help businesses export their products, including supporting them by managing currency exchange, local translations and providing global delivery and distribution. As a result, businesses of all sizes can sell globally across Amazon’s eleven websites in seven languages to reach hundreds of millions of customers.

The record 2016 export sales follow the April launch of Pan-European Fulfilment by Amazon (FBA), a service where Amazon stores, picks, packs and delivers items to customers on behalf of Marketplace sellers, who in turn can sell across Europe while only paying the local fulfilment fee of the destination country. FBA services also help sellers to grow their business by making their products eligible for Amazon Prime, meaning they will have access to millions of Amazon’s most loyal customers, along with Amazon’s trusted and acclaimed customer service.

In the UK, the number of businesses taking advantage of FBA has increased by more than 70% in the last year. By being part of FBA, Marketplace sellers scale their business and boost sales abroad, while incurring lower costs than if they invested in their own warehousing and logistical solutions.

Read about sellers that are building successful businesses on Amazon Marketplace.

SourceAmazon Press Release

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.