Sponsored Link
Email This Post Email This Post

How eBay and Amazon Presented Cyber Monday Results

eBay and Amazon were the most mentioned retailers on social channels over the long holiday-shopping weekend, according to the Adobe Digital Index. But how well did the two companies perform?

Amazon issued a press release on Tuesday to boast that the holiday shopping weekend was the best ever for Amazon hardware: “The top-selling products across all of the products available on Amazon.com this Black Friday were Amazon devices – #1 was Fire, #2 was Fire TV Stick,” it said. It also bragged about its Echo device, Fire tablet and Kindles.

eBay issued two announcements, one for Black Friday and one for Cyber Monday; both focused on listing some bestselling products. On Black Friday, gift cards and Star Wars items were its top sellers: “In total, shoppers purchased approx. 15,000 Star Wars items on eBay yesterday,” the company said.

eBay said Cyber Monday sales were “brisk,” and noted that on Thanksgiving Day, mobile “gross merchandise bought” increased 25% year-over-year.

Anyone looking for even general performance data was disappointed in the companies’ releases. We’ll have to wait until January to find out what kind of shopping season the fourth quarter presented the companies.

Ina Steiner on EmailIna Steiner on LinkedinIna Steiner on Twitter
Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.