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Online Marketplace Bonanza Launches Amazon Importer

Online marketplace Bonanza has launched an Amazon importer in beta. The feature allows sellers to import listings from Amazon.com. Since the feature uses Amazon’s API, the import tool can only be used by sellers who have a Pro Account on Amazon.

Bonanza sellers can also use the importer tool to synchronize their Amazon inventory on Bonanza.

Sellers can access the importer via the “Sell on Bonanza” link on the upper left corner of all Bonanza pages. Once on the Amazon importer page, sellers will see the prompts for importing along with a link to a help page.

Bonanza already has an eBay importer, which is described on this page. It’s worth reading the FAQs, such as this one – “Is it safe to give Bonanza my eBay login info to import my eBay items?”

Counter-intuitively, Bonanza also helps sellers list on eBay – see this blog post from August 2012.

Read more about Bonanza’s Amazon importer on the Bonanza website.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.