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Tag: Rufus

Amazon Grows Sales 10% in North America in Q4 2025

February 5, 2026February 5, 2026 Ina Steiner

Amazon grew total sales 14% in the fourth quarter of 2025, year-over-year (or 12% FX-neutral). North America segment sales increased 10% year-over-year, international segment sales increased 17% year-over-year (or 11% excluding changes in foreign exchange rates). And AWS segment sales Read more

Marketplaces, NewsAmazon, Amazon financials, Amazon Haul, Amazon Lens, Rufus2 Comments

Amazon Executive Shares AI Hack: Get Price-Drop Alerts

January 20, 2026January 20, 2026 Ina Steiner
Amazon

On Tuesday we published an article about eBay executives’ thoughts on AI and agentic shopping, including three of the ways they said AI would impact ecommerce. But Amazon executives also weighed in recently with their thoughts about AI and shared Read more

Marketplaces, NewsAI, Amazon, Amazon AI, Doug Herrington, Kelly MacLean, Rufus

How Amazon AI Tool Helps Shoppers, Including to Spot Fake Discounts

December 3, 2025December 3, 2025 Ina Steiner
Amazon

Online shoppers are right to be skeptical about discounts offered during sales like Black Friday (as this article from 2024 shows). But now Amazon’s Rufus AI shopping assistant may help buyers spot deceptive pricing. Amazon said since launching last year, Read more

Marketplaces, NewsAmazon, Amazon AI, Pricing, Rufus

Copying Styles Just Became Easier with Amazon Lens Live

September 7, 2025September 7, 2025 Ina Steiner
Amazon

When Amazon wrote about its shopping app’s image-search feature last year, it demonstrated how Amazon Lens could help you find an item you see in real life “such as your friend’s magnetized fridge calendar that’s perfect for organizing you or Read more

Marketplaces, NewsAmazon, Amazon Lens, Amazon Lens Live, Mita Mahadevan, Rufus

Amazon CEO Says Rufus Changes What Discovery Looks Like

February 4, 2024February 4, 2024 Ina Steiner
Amazon

Amazon CEO Andy Jassy believes its new generative AI tool called Rufus is going to meaningfully change what discovery looks like for its shopping experience and for its customers. He made the pronouncement during an earnings call with Wall Street Read more

Marketplaces, NewsAI, Amazon, Andy Jassy, Generative AI, Rufus1 Comment


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