Omnisend Archives - EcommerceBytes

29 Apr, 2026

Shopping Paradox: People Are Cutting Back but Spending More

February 10, 2026February 10, 2026 Ina Steiner

How can people be spending more if they are cutting back on holiday gifts, including for Valentine’s Day? A survey by marketing firm Omnisend found that 23% of consumers said they had cut back on online holiday gifting, yet almost Read more

Tariffs Changed How Buyers Shop, with Some Advice for Online Sellers

January 26, 2026January 26, 2026 Ina Steiner

The number of Americans who support tariffs are up from last year, according to a new survey by Omnisend. That’s despite the fact that 56% of respondents said they believed consumers ultimately bore the cost of tariffs through higher prices. Read more