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Tag: Erica Sievert

Successful PLAs Need Great Data as Holiday Shopping Set to Spike

November 8, 2013December 16, 2017 David A Utter

The more information you can present in a data feed, the better your Product Listing Ads should perform. Google’s Inside AdWords discussion of the Product Listing Ad format noted the condensed holiday shopping period coming up, with six fewer shopping days in Read more

News, Selling ToolsErica Sievert, Google PLAs, Product listing ads


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