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Walmart Deals Sale Overlaps Amazon Prime Day Sale in July

Walmart Deals Sale Overlaps Amazon Prime Day Sale in July

Walmart is kicking off its annual July sales event on July 8 and it will run for 6 days, compared to Amazon Prime Day which also kicks off on July 8 but runs for 4 days.

Another difference between the retail giants’ July sales: Amazon Prime Day offers sales primarily for members of its Amazon Prime membership plan, while Walmart Deals is open to all shoppers. However, Walmart is giving members of its Walmart+ membership plan early access (“first dibs”) to the event: “Walmart+ members will get Early Access to Walmart’s Deals event starting July 7 at 7:00 p.m. ET, offering exclusive event shopping before opening to all customers.”

Walmart did run a Plus members-only sale in the spring. Walmart+ Week ran from April 28 through May 4 and offered Plus members exclusive rewards and offers. (Amazon held a Big Spring Sale March 25 – 31st open to all shoppers.)

Another difference between Walmart Deals and Amazon Prime Day is that Walmart customers can shop the 6-day sale both in-store and online: “Deals will kick off online at 12 a.m. ET on July 8 and in stores at local opening time.”

Walmart published a press release with information about Walmart Deals sale this morning.

Written by 

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.