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eBay to Sellers: All Your Listings Are Belong to Us


eBay logoeBay announced it is updating its User Agreement effective June 21, 2018.* One provision eBay pointed out stands out as it clarifies what sellers have been feeling – to paraphrase an early Internet meme, “all your listings are belong to us.”

Sellers had always believed that since they pay eBay listing fees, they should have some control over what appears on their listing pages. But eBay’s new User Agreement states:

“Seller fees don’t purchase exclusive rights to item exposure on eBay, whether on a web page, mobile app, or otherwise. We may, in our sole discretion and without consent from, or payment, fee reduction, or other credit to, sellers, display third-party advertisements (including links and references thereto) or other content in any part of our Services.”

Here is eBay’s announcement – feel free to leave your comments on the blog post about today’s other big news from eBay, the Summer Seller Update.

eBay Announcement follows:

At eBay, we strive to make our policies clear and our services easy to use. As part of that commitment, we’re announcing some changes to the eBay User Agreement.

Our updated User Agreement will take effect on June 21, 2018 for all users. The updated User Agreement was posted today, May 22, 2018 on eBay.com.

Key updates to the eBay User Agreement include:

– All eBay policy pages are now included in the User Agreement.

– Selling fees. We may display third-party advertisements and listings from other sellers on any eBay page.

– Global Shipping Program. The seller must not ship the item until notification of payment from the buyer.

SOURCE: eBay Announcement

*Corrected date to read 2018.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.

2 thoughts on “eBay to Sellers: All Your Listings Are Belong to Us”

  1. They have just confirmed what most of us already knew. Its their playground, You play by their rules or leave. Nothing new.

  2. I agree it’s their page and they can do what they want. Until they pay me, the item is mine and I can likewise list it or end the listing if they annoy me too much. Something they have never gotten is “if it ain’t listed, they don’t make any money”.

    No one will pay to advertise on 2 Billion pages with nothing on them.

    I never minded when they advertised similar but not exactly the same things. I do mind when they say “here’s the same thing $.20 lower” and take the customer away

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