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BigCommerce Helps Hook up Merchants with Ecommerce Designers

BigCommerce, the leading ecommerce platform for fast-growing and established brands, and Envato, the leading community for buying and selling creative assets, today announced the launch of a new BigCommerce category in the world’s largest theme marketplace, ThemeForest.

Through this partnership, theme designers will have expanded access to BigCommerce and its modernized design framework, while retailers will have new opportunities to leverage vertical-specific ecommerce themes to sell more online.

“Through this partnership, ThemeForest will provide online retailers access to a range of high-quality themes, specifically built for the BigCommerce platform, making it even easier to create a branded website that is tailored to their business,” said Adrian Fittolani, General Manager of Content at Envato. “It also provides additional opportunities for our community of theme developers looking to create products specifically for the BigCommerce platform.”

Since launching in 2006, Envato’s community has made more than $490 million selling their digital assets. ThemeForest, Envato’s burgeoning theme marketplace, is one of the world’s Top 300 most visited websites, providing BigCommerce’s theme authors access to an expansive audience of buyers.

Through ThemeForest, authors can now leverage BigCommerce’s new theme framework, which introduces a new approach to front-end development, enabling them to create unique, dynamic and powerful storefronts optimized for the BigCommerce platform.

The BigCommerce category on ThemeForest will feature a new selection of themes, optimized for BigCommerce’s platform, each featuring:

  • Smart, fully-responsive and easy-to-customize storefront designs;
  • Modern site elements that leverage the latest UX best practices;
  • Design styles to support multiple vertical categories;
  • Support for small-, medium-, and large-sized catalogs.

“Design is a competitive advantage in today’s digital economy, and it’s increasingly important for merchants to have a website that is visually distinct and compelling,” said Russell Klein, senior vice president of corporate development at BigCommerce. “By partnering closely with ThemeForest, we are giving merchants an easy access point to our platform while also enabling the ThemeForest community to use our industry-leading design framework, Stencil, and join one of the fastest-growing ecosystems in ecommerce.”

To get more information and look at the new site themes, visit Envato.com/bigcommerce.

Source: BigCommerce Press Release

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.