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eBay Loses Head of Seller Experience Jordan Sweetnam

eBay lost its head of Seller Experience and is in the process of hiring his successor. Jordan Sweetnam left the company after a dozen years in various roles.

Sweetnam decided to pursue another opportunity outside of the company, according to Hal Lawton, Senior Vice President of eBay North America. “Many of you got to know Jordan over the last 18 months as he led the Seller Experience team and work directly with you as we – together – shape a better seller experience for our Community,” Lawton wrote in a post to sellers. “I know you’ll join me in wishing Jordan well.”

eBay spokesperson Ryan Moore told EcommerceBytes, “Jordan made important contributions to eBay over the past decade and we wish him great success as he continues in his career.”

Sweetnam joined eBay in 2004 as Director of Site Analytics, and has also held positions as Sr. Director, Buyer Experience / Product Marketing, and Sr. Director, Business Management & Product Marketing, according to his LinkedIn profile.

eBay is in the process of hiring Sweetnam’s successor. He described his role as head of Seller Experience as follows:

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“Responsible for delivering an exceptional experience for the 25 million global sellers doing business on eBay. Lead an organization focused on understanding the unique needs of eBay’s seller community as well as the evolving demands of online shoppers in order to continually improve the experience for sellers and enable their success on eBay’s global marketplace.

“As the global initiative owner for eBay’s Seller Initiative I oversee the development, strategy and delivery of tools & experiences to consumer & professional sellers globally.”

One seller suggested eBay hire an actual seller to head the Seller Experience team. “Not someone you hire then make him sell on eBay to see what it is like. An actual seller who has sold professionally on the site for a number of years and knows what it’s like to be on the receiving end of “Updates.””

Another seller agreed with the sentiment: “They should try hiring someone who has been a professional seller on eBay for at least 3 years (preferably 5) and who understands that sellers are eBay’s customers not buyers!”

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.