XSellco launched a new feature that gives Amazon sellers unique insight into their competitors – and not just generally speaking. The Competitor Insights tool gives users of XSellco’s Price Manager insight on a SKU level, so sellers can see who they are competing with and make their repricing strategy much more targeted.
Competitor Insights presents users with their Top 10 rivals for the Buy Box per marketplace and allows them to create precise rules to compete against them individually. Price Manager users can immediately view their SKUs which are currently winning the Buy Box.
“The new Competitor Insights feature is a real game changer for our customers,” said Victor Corcoran, XSellco CEO. “Having the ability to spy on your strongest competitors and see which of your SKUs are losing the Buy Box is momentous. Now you can focus your strategy, create specific rules and compete more aggressively. It takes away the guesswork and genuinely gives you a competitive edge.”
The company explains:
“With the click of a button, users can see which of their SKUs are losing the Buy Box to a competitor. Furthermore, with quick access to the “Make Rule” feature, users can instantly create targeted rules against the competition, stop losses in their tracks and start the fight back to winning the Buy Box.
“With Competitor Insights, you can also see your products that are sharing the Buy Box and winning at the lowest price, as well as products that are being beaten to the lowest price by the competition.”
Competitor Insights is available to all XSellco Price Manager customers.