The issue can be of even greater concern to designers and artisans, and online sellers raised the issue over the weekend on an EcommerceBytes Blog post about Handmade at Amazon, which Amazon is ramping up as it prepares to launch publicly.
One reader wrote of Amazon’s terms, “I’m giving them the right to reproduce my items at will?? Wait! What? While Etsy has a similar clause in their TOU’s the part about reproducing my items is most definitely not in it. With Etsy they just want to be able to use your photo’s at will for various postings both in and outside of Etsy.”
“It is true that we may use your content for things like marketing, which we hope will benefit you and bring more sales to your shop,” she said – Etsy may feature sellers’ shops on its blog, for example.
Amazon spokesperson Erik Fairleigh responded with the following statement: “We respect the intellectual property rights of the Artisans who will sell on Handmade at Amazon. The goal of Handmade at Amazon is to provide customers with an opportunity to buy unique products directly from the Artisans who make them. The rights the Artisans grant us allow us to promote their products across multiple channels and help them grow their businesses on Amazon.”
Sellers debated the meaning of the word “materials” in Amazon’s terms – one reader said that referred to photos and text so Amazon could promote sellers. Another said Amazon’s terms were just not clear.
Comment on the EcommerceBytes Blog.