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eBay Gooses Sellers with Prize Dash Promotion

eBay is running a promotion that kicked off on Monday called Prize Dash. It encourages sellers to list items and engage in other activities for a chance to win a gift card. One of the activities for which eBay rewards participants is to use its eBay Valet consignment service, a controversial program since it favors eBay consignment partners over its longtime sellers.

“Play the new Prize Dash game and win!” eBay encouraged sellers – “Start earning points and win an eBay Gift Card worth up to $40.”

Recipients of the promotion earn points by listing and selling items on eBay, and can earn additional points by completing “fun” activities. For example, eBay members can earn points through the following activities:

  • Listing items on eBay (5 points each)
  • Selling items on eBay (10 points each)
  • Answering weekly trivia questions (2 points each)
  • Watch weekly videos (3 points each)
  • Completing featured weekly activity (10 points each)

The first week of the promotion, participants can earn points for sending a box to eBay Valet (March 9-15). The promotion runs through April 5, 2015. Look for an invitation for details and restrictions, and learn more at Play.eBay.com.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com.