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eBay UK Runs Promotion Designed to Attract Cheap Auctions

eBay is running a promotion for sellers in the UK, and unlike most promotions, it’s not a free-listing sale. Instead, eBay UK is giving sellers a 30% discount on Final Value Fees, the commission fee the pay when an item sells.

But wait a moment – there are lots of provisions, and you may not qualify.

The promotion is for one listing only, and, sellers must manually relist an item that did not sell the first time. It’s also limited to auctions that are started with a price of 99 pence using the auction format with no reserve price.

New listings and listings that are automatically relisted during the promotional period are excluded from the promotion.

The risk to sellers is that the listing, which didn’t sell the first time, might sell for the low starting price of 99 pence – and in that case, the discounted commission doesn’t add up to much anyway.

The following typical terms also apply:

“eBay.co.uk registered private sellers who have been invited to participate by email and are not below-standard sellers or otherwise restricted from selling. Participation is linked to the invited seller’s account and is not transferable. To take part in this promotion, sellers must be registered as resident in the UK.”

The promotion is valid until 7 days after receipt of the promotional offer, eBay stated – “only a listing which starts during the promotional period is eligible.”

All other fees apply, see eBay UK website for details and restrictions.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.