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Etsy Removes Limits on Seller Protection

Etsy has removed monetary limits on seller protection – but sellers would be wise to make sure they understand the requirements for protection. There used to be a $1,000 limit on the Seller Protection Program, but now, regardless of the price of a listing, sellers have the same access to Etsy’s dispute resolution tools.

The marketplace also clarified the requirements for meeting seller protection.

Etsy made the revelations in an announcement about a new landing page for buyer and seller trust, available at Etsy.com/trust.

“We received feedback from our sellers that the old Seller Protection Requirements were confusing, it said. “We hope that our new Seller Protection Requirements more clearly explain seller obligations.”

Etsy lists 10 conditions sellers must meet in order to be eligible for Seller Protection. For example, sellers must fill out shop policies, including those for returns, exchanges, and custom orders. The item must be a physical, tangible good that can be shipped, and sellers must accurately photograph and describe the item. See the full list on the Etsy website.

The new landing page also includes information for buyers. “If you are a buyer, you may have had trouble in the past finding information on how to get to know a seller, what kind of security measures to take to protect your account, or what to do if you experienced a problem with your order. We hope you are now able to find the resources you need in one convenient place.”

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.