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Merchants Can Bring Haggling to Magento Stores with New Extension

Make an offer features are popular with online shoppers looking for a bargain and are available on marketplaces such as eBay. Online merchants using eBay’s Magento store-builder can check out a new offering called Online Price Bargaining, a Magento extension from third-party developer ThemeHeros.

ThemeHeros, which has clients in 70 countries, provides a range of services to Magento merchants including extension/module development, custom design, customization, maintenance, and more.

Its new extension allows merchants to offer online bargaining on their ecommerce stores. The store owner can assign the minimum offer price (lowest selling price) to products and can manage the number of times customers are allowed to check the lowest price or to do bargaining.

Once configured for a product, store’s customers will see an additional option on product details page to input their bargain price and check if their offered price is acceptable. If the consumer’s offered price is higher than the minimum allowed purchase price, the mechanism accepts it and the consumer can proceed purchasing the product at offered price. Otherwise, the consumer’s offer will be rejected by the system offering the option to try again. Additionally, the store owner can also limit the maximum number of chances a customer gets to check his bargain price.

ThemeHeros said the feature increases customer engagement and conversions. Merchants can specify only registered users be allowed to bargain, potentially generating more registered users.

The extension is compatible with all Magento product types. Learn more on the ThemeHeros website, and search for similar extensions on Magento Connect.

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Ina Steiner
Ina Steiner
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.