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WordPress Business Bloggers Can Start Selling Online

Bloggers using Business can add an ecommerce component to their blogs. has selected Ecwid, Shopify and ShopLocket as its first authorized commerce providers.

Many people associate blogs with WordPress – it says it powers nearly 21.5% of the top 10 million websites in the world. While is an open source project that’s free to use, you must host your blog yourself. is the commercial arm owned by Automattic that offers a fully-hosted WordPress blogging platform – the differences between and are explained on this page.

Until yesterday, users did not have access to ecommerce plugins (though site owners did). In fact, Ecwid Senior Marketing Manager Jesse Ness told EcommerceBytes there are 164,365 Ecwid plug-ins being used on sites.

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Ecwid is used by over 400,000 retailers in 175 countries and is available directly and through a network of partners and claims its multi-platform platform is Facebook’s most popular store builder app. Once users activate Ecwid from their Business dashboard, they can start embedding their full-featured Ecwid store. The Ecwid integration plugs in seamlessly to and automatically assumes its attributes, providing a range of features built specifically for merchants.

Ecwid offers a variety of plans, and Ness said it is the only one of the three Business ecommerce providers with a forever-free plan. “The Ecwid pricing through follows the traditional Ecwid model,” he said. itself offers three hosted plans, Beginner (free), Premium ($99/year) and Business ($299/year) – and the Ecwid, Shopify and ShopLocket plugins are only available to bloggers in the latter tier.

You can read more information about the three ecommerce plugins on this blog post.

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Ina Steiner

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. Send news tips to

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